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Going Down Under, Down Under
My life often takes me to amazing places, no more amazing than the Great Barrier Reef, where I've just taken two ...Read more
Big Brands Jump On Cause Marketing Bandwagon
Mike Hess, director-global research and consumer insights for Omnicom Group’s OMD, New York, says that cause marketing should not only have a positive ROI, but should generate a better return than other marketing efforts, AdAge reports. He suspects cause programs may pay off better than most ...Read more
G8 Pledges ‘Strong Will’ For 50% Emissions Cuts By 2050, Sets No Mid-Term Goals
Environment ministers from the Group of Eight nations, pledged “strong political will” toward cutting greenhouse gas emissions in half by 2050 but stopped short of pledging firm commitments for mid-century or mid-term goals for 2020, which many countries argue are crucial to saving the ...Read more
Pittsburgh Convention Center Helps Green Up City’s Image
Pittsburgh is trying to shed its image of a gritty, grimy steel town one building at a time. Its convention center is one of the most environmentally friendly buildings of its size in the entire country and includes an organic garden, its own water reclamation plant, and a smart cooling system. ...Read more
ING Touts ‘Orange Goes Green’
This ING promo video touts the company’s “Orange goes Green” environmental initiative. ...Read more
UNH To Get 85% Of Energy From Landfill Methane
Tom Kelly, Chief Sustainability Officer at the University of New Hampshire, says that a landfill methane project will provide 85 percent of the UNH’s energy needs and cut its greenhouse gas emissions 57 percent below 1990 levels. ...Read more
Coal Mine Turns Methane Into Emissions Credits
A coal mine in southern Poland is earning CO2 emissions offsets by converting excess methane into heating fuel and electricity and selling its emissions credits to a Japanese power company. ...Read more
235 West 23rd Street: Communist Party USA HQ (Video)
Last month, the Communist Party USA unveiled a $1 million green renovation of its headquarters at 235 West 23rd Street in Chelsea. The AP called the space’s decor “more Macy’s than Marx,” though it does have a decidedly red theme as you can see in a video posted on the ...Read more
After Failure Of Senate Bill Lobbyists Turning To US House
Since the failure of the US Senate global warming bill, environmental lobbyists are turning their attention to the US House of Representatives, from where the next proposed global warming bill is likely to emerge, politico.com reports. A bill that is more aggressive than the Lieberman-Warner bill ...Read more
Shipping Companies Building Bigger To Curb GHG Emissions
STX Shipbuilding says it has developed the world’s largest container ship, which is capable of carrying 22,000 twenty-foot equivalent units (TEU) — four times the size of the largest container ship, the Emma Maersk, which is capable of carrying 13,500 TEU, the Wall Street Journal ...Read more
Climate Bill Would Get Veto From Bush
If the Lieberman-Warner global warming bill, being debated this week in the Senate, passes Congress in its current form, the White House says President Bush will veto it. The President hasn’t seen a cap and trade system designed yet and proposed to this Congress that he could support, White ...Read more
82% Of Execs Say Climate Change Will Alter Their Business Models
Eighty-two percent of senior finance and risk managers believe global climate change will require changes to their business models in the years ahead. Yet, when it comes to taking proactive steps to manage their weather risk, 51 percent concede that their companies are not well prepared to cope ...Read more
Abu Dhabi unveil plans for sustainable city
WWF and the government of Abu Dhabi today launched a Sustainability Strategy to deliver the world’s greenest city. Masdar City will be the world’s first zero-carbon, zero-waste, car-free city, meeting or exceeding a set of stringent sustainability goals ...Read more
U.S. Lags Behind On Green Consumption And Behavior
The National Geographic Society and the international polling firm GlobeScan have unveiled a new mechanism for measuring and comparing individual consumer behavior as it relates to the environment. Greendex 2008: Consumer Choice and the Environment - A Worldwide Tracking Survey looks at ...Read more
Cook + Fox to Perform Green Makeover at “Disturbing” 375 Pearl Street
375 Pearl Street stands at the base of the Manhattan side of the Brooklyn Bridge and has been primarily a telephone switching center, most recently for Verizon, since it opened in 1975 to uniformly negative architectural reviews. (Paul Goldberger of the New York Times called the tower ...Read more
Green Porno: Isabella Rossellini Films X-Rated Eco-Short
When the Sundance Channel wanted to break into the business of the “third screen” (the movie theater screen being first, TV being second, and computers, iPods and phones being third), they hired Isabella Rossellini to capture people’s attention. “I thought, ‘capture people’s ...Read more
DOE: Wind Could Supply 20 Percent of U.S. Electricity By 2030
A U.S Department of Energy report examines the possibility of harnessing enough wind power to provide up to 20 percent of the nation’s total electricity needs by 2030. If the country can achieve 20 percent wind by 2030, the report, titled “20 Percent Wind Energy by 2030,” (PDF) ...Read more
TNT To Replace 100 Diesel Delivery Trucks With Electrics
Amsterdam-based delivery company TNT, in partnership with Smith Electric Vehicles, has introduced more than 100 electric trucks in the UK, China, and Australia, doubling its efforts to cut its fleet’s carbon emissions. According to TNT, the company will sport the world’s largest fleet ...Read more
Monadnock Releases New Edition Of Sustainable Printing Guide
Monadnock Paper Mills has announced the third edition of “A Field Guide: Eco-Friendly, Efficient and Effective Print,” the company’s how-to guide for creating more sustainable print materials. New information includes a chapter on eco-marketing and “greenwashing,” and ...Read more
Monday LEEDoff: MTA Selects Related Companies to Develop Hudson Yards
Tishman Speyer’s loss is now the Related Companies’ gain. The MTA announced today that it has selected Related and Goldman Sachs to develop Hudson Yards into a $1 billion mixed-use neighborhood that will revolve around a central nine-acre grand plaza similar in concept to Tishman’s proposed ...Read more

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